Seiko teamed up with a denim brand to create the ultimate affordable casual watch
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Seiko teamed up with a denim brand to create the ultimate affordable casual watch

One of the best things about Seiko’s 5 Sports collection — in addition to its affordability, good looks and robustness — is the amount of experimentation that takes place within the line through external collaborators.

In just the past few years, we’ve seen Seiko collaborate with partners as diverse as Rowing blazer, Street Fighterand even their own fans for unique versions of Seiko 5 Sports models – all to solid acclaim.

Now the brand has linked up with Dutch luxury denim brand Denham for a particularly stylish version of the Seiko 5 Sports that draws heavily from the world of premium denim.

Seiko watch
Using three different shades of indigo, Seiko’s new affordable timepiece takes plenty of inspiration from the world of premium denim.
Seiko

Blue Jean Baby

Denham is what I would call an international denim brand. Founded in Amsterdam in 2008 by an English jean maker, Jason Denham, it draws inspiration from Japan’s celebrated denim industry while using fabrics from mills in both Japan and Italy.

The new collaboration with Seiko is meant to be a “Jeanmaker’s watch.” So what does it look like, exactly? Well, in this case, the concept is executed through some heavy use of denim-inspired indigo throughout the clock.